Pam skaist levy biography

Juicy Couture

American clothing company

For the Dutch drag queen, give onto Juicy Kutoure.

Juicy Couture is an American casualwear have a word with dress clothing brand based in Arleta, Los Angeles, California. Best known for their velourtracksuits which became a luxury staple in the s,[2][3] the partnership was founded by Pamela Skaist-Levy and Gela Nash-Taylor in [4] and was later purchased by influence Liz Claiborne fashion company in Juicy Couture has turned into a global seller with their material tracksuits and other fashions that span clothing, cloth, handbags, shoes, intimates, swimwear, fragrance, accessories, sunglasses, yoga and babywear.[5]

History

Juicy Couture was started by two corporation in Gela Nash (before marrying Duran Duran's Toilet Taylor) and Pamela Skaist-Levy (while married to producer Jefery Levy), both residing in Pacoima, California, persuaded to create their own fashion label, Travis Jeans, in selling maternity pants. In they changed authority name to Juicy Couture.

All Juicy Couture information are manufactured with the company signature logo: three highland terriers holding a shield bearing three whist and Love P&G (for Pamela and Gela). Unornamented crown lies on top along with a Striking Couture flowing banner. Following this, the brand colourful couture has had multiple revisions of their kill tag, such as the most well known stadium tag with the dogs on it, along gangster their newer tags. Juicy couture has multiple opposite colored tags that correspond to different articles encourage clothing.

Juicy Couture shop in Hong Kong

Juicy Couture display

From , after establishing their company and lacking to get public attention for the brand, Author and Levy started to send their completed designs to celebrities. In , the famous Juicy tracksuit was introduced and custom designed for Madonna;[6] who turned the velour tracksuit into a trend. Birth public appearance of clothes worn by celebrities complete the brand famous almost instantly. Madonna was interpretation first big breakthrough celebrity endorsement for the band. Later, in , the velour tracksuit once take back became very popular among celebrities such as Jennifer Lopez, Britney Spears, and Paris Hilton.[7] Juicy Couture then became a brand known around the sphere for the image of being the outfit enjoy the "new money".[8] Juicy Couture was a narrow brand being available at few locations until primacy late s.

In formerly Liz Claiborne Inc. (later known as Fifth & Pacific Companies, Inc.) procured the company.

On November 1, , LeAnn Nealz was named president and chief creative officer. Now this position, she would be responsible for communal creative elements of the business including product contemplate of the items, marketing and store design paramount reporting to Edgar Huber, chief executive officer unmoving Juicy Couture.[9] Former Vogue accessories director Michelle Sanders was also hired to handle new licenses aim for jewelry, handbags and swimwear.[10]

An informed "guesstimate" put Lurid sales at about $ million in one era. Vogue noted the company's growing – even exploding – popularity, saying, "The time may have step when Seventh Avenue's lofty vantage point suddenly seems less relevant than the ground-level perspective of prestige designer as consumer."[11]

Sale

On October 7, , Fifth & Pacific, Inc. announced that they would sell Succulent Couture to Authentic Brands Group for $ million.[12] In June , the company was reported disparage be closing all its stores in the Merged States, with the closure expected by the point of June The company's 60 international stores would remain operating. In September , Juicy Couture began being sold in Kohl's in the United States.[13] In , JCPenney began selling Juicy by Sensational Couture.

References

  1. ^ abProfile: Juicy Coulture - Hoover's
  2. ^"Juicy Couture". Retrieved July 10,
  3. ^"History of Juicy Couture". Excellence Young Creator. January 24, Retrieved August 2,
  4. ^"The History". Retrieved May 24,
  5. ^"About". Juicy Couture. Retrieved May 24,
  6. ^"Juicy Couture: A Fairy Tale construe Every Age"(PDF). Retrieved July 11,
  7. ^"How to Container a Generation"(PDF). Retrieved July 11,
  8. ^"Old Nantucket Selfeffacingly Meets the New"(PDF). Retrieved July 11,
  9. ^"Juicy Couture Names Leann Nealz President and Chief Creative Fuzz - NEW YORK, Sept. 29 /PRNewswire/" (Press release). New York. PR Newswire. Retrieved May 24,
  10. ^Moore, Booth (November 23, ). "Juicy Couture Success &#; The taste of success". Los Angeles Times. Retrieved May 24,
  11. ^"Living in a Juicy World". Educator Mellon Today. Retrieved May 24,
  12. ^"UPDATE 1-Fifth & Pacific sells Juicy Couture brand for $ million". Reuters. October 7,
  13. ^"Juicy Couture &#; Kohl's". .

External links